Defending an Organizations Reputation
Overview:
Defending an Organizations Reputation. elect 1 of the following case studies to read and do research on from The Practice of Public Relations: Race Relations with that Soy Latte? (p. 127) Uber Success Brings PR Problems (p. 206). Ethical Hammer Falls on Daddy Huxtable (p. 241). Up Your Bucket for a Wonderful Cause (p. 516)
Write a 700- to 1,050-word paper and respond to the questions at the end of your selected case study to form the basis for your response. Address the following questions as well: What went well regarding the PR response to the situation? What might you have recommended to improve the response?
Cite PR concepts from your text or other sources to support the points you are making. Cite 2 references with your paper. Format your assignment according to APA guidelines
Additional Guidelines
The quotes should be complete sentences (no more, less) and should be incorporate-d in your essay to illustrate your ideas. Please, cite your sources in a clickable reference list at the end. Also, do not copy without providing proper attribution (quotation marks and in-line citations). Also, write an essay format, not in bullet form, numbering, or another list format. It would be best if you use your own words. Lastly, proofread your work and run it through Grammarly for thorough confirmation.
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